Michelle Phan Built a Beauty Empire, Then VANISHED
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Transcript
A poor immigrant's daughter built a beauty empire from her bedroom, then vanished at her peak.
Michelle Phan grew up in a struggling Vietnamese family, often short on money.
She loved art, but saw no path from a poor childhood to a real career.
In 2007 she filmed a simple makeup tutorial in her bedroom and posted it online.
Her calm voice and clever transformations drew millions, including a viral Lady Gaga look.
She became the most-watched beauty creator in the world, almost inventing the genre.
She turned tutorials into a business, co-founding a makeup subscription giant and her own brand.
From a bedroom hobby, she had built a multimillion-dollar beauty empire.
Then, at the height of her fame, she simply disappeared from the internet.
She had shown a generation of girls that a bedroom camera could build an empire.
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